1.Beautiful People-This add uses the celebrity Adam Levine smiling in order to persuade the consumer into believing that not only will they be just like this celebrity, but that they will also be happy and beautiful.
2.Intentional Vagueness- This add doesn't actually say how its taking care of your skin, but simply that is it is doing so fantastically.
1. Demonizing the Opponent- This ad doesn't even address the actual product its selling it only tells the audience that the enemy (PC) is a bad and not worth the persons time.
2. Repetition- This add heavily reinforces the belief that PC has had consistent problems by actually repeating the scene multiple times in a thirty second ad.
2.Iph
No comments:
Post a Comment